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Burberry Goddess

Implementation of a communication strategy for the launch of the new Burberry Goddess fragrance. Organizing in July a trip with 6 influencers to the Bardenas Desert in Spain to create photo and video content, a street marketing campaign in 6 cities in France, offering the general public ice creams with flavors inspired by the ingredients found in the perfume, as well as an experiential dinner by the end of 2023,


  • Date :
    • 07.23-08.23